Data-Driven Marketing & E-commerce Optimization
I design and implement digital marketing strategies that are grounded in data and analytics, maximizing ROI across channels. By integrating customer insights, conversion tracking, and performance analytics, I help businesses understand the true impact of their marketing spend.
My approach includes end-to-end funnel optimization, from acquisition and engagement to retention and lifetime value. I also specialize in A/B testing, personalized campaigns, and the integration of marketing automation tools.
With hands-on experience in eCommerce, I align marketing initiatives with business objectives to increase visibility, customer loyalty, and revenue growth.